India's Largest Exhibition for Horticulture Products, Farm Machineries, Processing & Post Harvest Technologies
28-29 February - 1 March 2020
HITEX Exhibition Center, Hyderabad, India

Biggest Horticulture Event

India's Biggest Expo on Horticulture

India's growing horticulture sector has entered into a revolutionary phase. On the one hand, small farmers are taking bigger risks and experimenting with diverse cash crops, and on the other, large corporate houses have taken to horticulture as a profitable business opportunity by bringing in investments and latest technologies. Corporate farming, contract farming and food retail boom have become the present day buzzwords, and the entire horticulture landscape is set to witness a big change.

Agriculture, with its allied sectors including horticulture, is unquestionably the largest livelihood provider in India, more so in the vast rural areas. It also contributes a significant figure to the Gross Domestic Product (GDP). Sustainable agriculture, in terms of food security, rural employment, and environmentally sustainable technologies such as soil conservation, sustainable natural resource management and biodiversity protection, are essential for holistic rural development.

Mono-cropping has been the traditional practice in Indian agriculture. However, this has not led to feasible results in the long run. The emphasis now is on diversifying cultivation, by adopting alternate methods of farming. The most crucial sector in this regard is horticulture.

For the past many years Media Today Group has worked for promoting holistic development of agriculture in India. Complementing the emergence of horticulture as an important sector in India, we are pleased to announce that the 12th International Horti Expo 2020 along with 15th International Flora Expo 2020, and 6th Agrex India 2020, is scheduled to be held in HITEX Exhibition Centre, Hyderabad, India from 28-29 February - 1 March 2020.

Why Hyderabad?

Hyderabad has been chosen as the venue for 12th International Horti Expo 2020 because Telangana has made significant contributions to India’s traditional Horticulture crops cultivation. Increased area and production under Horticultural crops has put the state in a stronger position in terms of attracting investments from private sector.

There is a voluntary shift in the cropping pattern, as returns from Horticulture per unit of land are higher in comparison to Agriculture. The Horticulture is climate resilient, therefore assures higher income to farmers.

In Telangana, of the total horticulture cultivated area, fruits constitutes around 54.5%, followed by vegetables and spices with 22.2% and 19.1% share respectively. Fruits constitute around 55% followed by vegetables, spices and flowers with 36%, 8% and 0.2% respectively. Out of the total horticulture area, highest area is covered by mango with 29%, followed by mosambi (sweet orange) 19%. Among vegetable crops tomato and onion cover around 33% and 15% of the area respectively and 39 % and 16% of production under vegetable. Among spices, the turmeric and red chilli covers around 41% and 31% of the area and 55% and 20% of production respectively. Major Schemes for promotion of Horticulture in Telangana is Micro Irrigation Project. The area and production of fruits and vegetables have been increasing steadily; Telangana has the potential to increase its contribution towards the economy by way of exports.

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Considering the potential, Hyderabad certainly became Media Today's foremost choice for organizing the 12th edition of International Horti Expo and 15th International Flora Expo series..

Initiatives by the Government of India

This Expo series have been supported by the Ministry of Agriculture and its departments, Mission for Integrated Development of Horticulture (MIDH), National Horticulture Board and National Centre for Cold-chain Development, National Mission for Micro Irrigation. Ministry of Food Processing Industries, Agricultural & Processed Food Products Export Development Authority (APEDA), Food Processing & Packaging Machinery Industry Association, Irrigation Association of India, National Medicinal Plant Board, Food Processing and Packaging Machinery Industry Association (India), and Indian Flowers and Ornamental Plants Welfare Association.

Under Mission for Integrated Development of Horticulture (MIDH) schemes, State Horticulture Departments and National Horticulture Board have been supporting the farmers, and encouraging them to adopt modern technologies. This will increase their productivity and create sustainable livelihood opportunities for them. These departments are also encouraging the farmers to diversify from field crops and take advantage of government schemes, and to take up precision farming of commercial crops.

12th International Horti Expo 2020 will be an eye opener for the farmers, industry people and other stake holders of every segment of agriculture and horticulture who want to expand and diversify their activities...


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